What Top Brands Spend on Advertising

Microsoft:
More than 20 percent of their annual revenue or $11.5 billion.

Coca-Cola:
More than $2.5 billion.

Yahoo:
More than 20 percent of their annual revenue or $1.3 billion.

eBay:
14 percent to 15 percent of its revenue, which was $871 million, much of that to advertise on Google.

Google:
More than $188 million.

Starbucks:
Almost $95 million.

Reference:
http://www.marketingpilgrim.com/2007/10/what-top-brands-spend-on-advertising.html