* Identifying the target audience
* Establishing the advertising budget
* Defining the objectives of the advertising messages
* Creating the advertising messages
* Selecting the appropriate media
* Evaluating advertising effectiveness
These are six steps for effective advertising. To know more about advertising click the link below:
Source: http://74.125.153.132/search?q=cache:wDA-2SXHXPYJ:www.waukesha.uwc.edu/bus/cfischer/101/CH13.ppt+importance+of+taglines+in+promoting+products&cd=3&hl=en&ct=clnk&gl=pk
Wednesday, January 20, 2010
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