Sunday, January 17, 2010

Responsibility Revolution of US customers

It is very astonishing to believe that people of today especially of America prefer to use those products that are environment friendly and produced under strict ethical conduct. Hence there is a drastic increase in the percentage of these people which is in fact a positive change. Take Wal-Mart. Once the poster child of corporate ruthlessness, a retailer whose business model of undercutting all of its competitors would have been applauded by Friedman, Wal-Mart has resolved to change its way of doing business for the sake of the future of the planet. The company has required its suppliers to reduce packaging to protect the environment and is trying to boost sales of energy-efficient light bulbs by giving them more shelf space and better placement in stores.
Here is a link