Monday, December 28, 2009

2010: Year of Social CRM

http://www.customerthink.com/blog/2010_year_of_social_crm



This link contains an interesting fact, User of social sites Like face book and twitter has been increased rapidly in last year. According to facts and figures, Brian Solis has estimated that for August 2009, Facebook recorded 110 M unique visitors from US and 370 M globally. Similarly, Twitter registered 24 M unique visitors from US and 66 M worldwide.

So here is the vital oppertyunities for the firms to advertise thier products on these social link. Because People are spending most of their time on these links.

It is important to note that in the past two years, time spent by consumers online has grown from 29% to 34%, but advertisers spend only 12% of their budget on Internet marketing.

In my openion the advertiser should increase thier budget of advertising on these social sits. Because by this practice they can easily target the most of the costuer. As thier spending time on thses social sites is also increasingly.

2 comments:

Azeem Akhtar said...

you are right budy but may be some peoples get borred of using facebook, twiiter blah blah blah....so they go back to news papers,tv.The advertiser should advertise those products on facebook,twitter which are related to young generation because about 95% of youngsters are net addict.

Azeem Akhtar said...

you are right budy but may be some peoples get borred of using facebook, twiiter blah blah blah....so they go back to news papers,tv.The advertiser should advertise those products on facebook,twitter which are related to young generation because about 95% of youngsters are net addict.