Pricing products that must be used with the main product
Base product is relatively “cheap” or free
Replacement product is relatively “expensive”
Examples:
Replacement cartridges for Gillette razors.
Toner/ink for HP printers.
Replacement car parts sold at car dealers
Saturday, January 9, 2010
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2 comments:
This post is better than the previous one as it includes some real world examples.
ya i got your point
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